In this episode, Rory speaks with Ron Baker, the founder of the VeraSage Institute, co-host of The Soul of Enterprise radio show, and author of “Time’s Up: The Subscription Business Model for Professional Firms.” Ron discusses the rise of the subscription economy and its impact on the professional world, drawing on the success of concierge doctors. Learn how professionals can guide their clients through serial transformations and why focusing on a holistic, long-term view is essential for providing true value. Ron explains the three options for implementing a subscription model: creating a separate company, making a gradual transition, or undergoing a total transformation like Adobe. Do you want to know what Labor Perception Bias is? Do you want to know how companies like Disney, Hulu, and Porsche are creating deeper human-to-human connections and unique personal experiences with clients? Find out the answer to these questions and more in this “Time’s Up” episode with Ron Baker!